Pleasant, concise, and clear, these are three simple terms, but they tend to carry a lot of weight when on the topic of telemarketing. Simply because they represent an effective communication process on the phone. And as a telemarketer looking to close a sale, or entice further interest in the products and services you're promoting, these three elements ought to be imbued into your communication process. Listed here are some ways on how to do it.
Do start with a bang. The saying, "first impressions last", may be an all too common and clich phrase for most of us, but there is certainly some truth to it, particularly when focusing on of how to sell on the phone. You have to capture your clients' complete attention right at the very first few seconds of the call, and to be able to do this, you'll need to approach each call with a positive attitude together with a short but informative opening statement.
Do not stray from your focus. Sometimes we get so focused on the task of closing a sale that we forget one of the key steps on how to sell on the telephone, and that would be keep the focus on the client and her or his needs. You should by no means fail to listen to your clients and discover exactly what they need or want to find out, this will also help you save time and effort by immediately narrowing things down to the precise subject that interests the customer.
Do not argue with a customer. Receiving calls from irate people is all part of a day's work in this area of trade, and retaliating with the same aggression and intensity isn't a good way to handle such a situation. This will most likely inflame the client's anger and bring about more problems instead of solutions. What you ought to do is to keep a cool and calm demeanour, and make the client realize that you are sincere in trying to help.
Do be memorable. Do your best to turn an otherwise lackluster business call, into a pleasing experience for the customer. Answer phone calls with an upbeat attitude, insert positive strokes, create an air of genuine concern, offer various helpful options, these are just some of the things you can do to help make the entire experience a memorable one for the client.
Do start with a bang. The saying, "first impressions last", may be an all too common and clich phrase for most of us, but there is certainly some truth to it, particularly when focusing on of how to sell on the phone. You have to capture your clients' complete attention right at the very first few seconds of the call, and to be able to do this, you'll need to approach each call with a positive attitude together with a short but informative opening statement.
Do not stray from your focus. Sometimes we get so focused on the task of closing a sale that we forget one of the key steps on how to sell on the telephone, and that would be keep the focus on the client and her or his needs. You should by no means fail to listen to your clients and discover exactly what they need or want to find out, this will also help you save time and effort by immediately narrowing things down to the precise subject that interests the customer.
Do not argue with a customer. Receiving calls from irate people is all part of a day's work in this area of trade, and retaliating with the same aggression and intensity isn't a good way to handle such a situation. This will most likely inflame the client's anger and bring about more problems instead of solutions. What you ought to do is to keep a cool and calm demeanour, and make the client realize that you are sincere in trying to help.
Do be memorable. Do your best to turn an otherwise lackluster business call, into a pleasing experience for the customer. Answer phone calls with an upbeat attitude, insert positive strokes, create an air of genuine concern, offer various helpful options, these are just some of the things you can do to help make the entire experience a memorable one for the client.
About the Author:
Related articles on how to sell on the phone or visit www.how-to-sell-on-the-phone.com
